Our history

GLTRCORE was established in 2017 by Ms. Kira Negron under the laws of the Kingdom of Spain. Building on her existing network, she secured representation, agency, and distributorship agreements with world-leading manufacturers, offering a wide range of products.

In May 2019, Ms. Negron expanded her endeavors by honoring the legacy of Sheikh Ahmed Ashmawi and further developing her business, based on heritage and family values.
Sheikh Ahmed Ashmawi founded the family business, S.A.M., in the Kingdom of Saudi Arabia in 1947. His son, Sheikh Mohamed Ahmed Ashmawi, took over as Chairman of the Board in 1960. Registered under Saudi Arabian law, S.A.M. is a trading company with a strong portfolio of representation, agency, and distribution agreements. These agreements cover a diverse array of products essential to the Kingdom's growth. S.A.M. (Saudi Arabian Markets Limited) expanded its operations to include new agencies, joint ventures with companies like Shell, BP, Burmah Castrol, Fosroc International, and Taylorplan, as well as developing lubricant blending, aviation refueling, building chemical manufacturing, and nationwide catering services.

A short list of the Companies represented by the company: Shell International (Western Province), Rolls Royce Motors International, Van Cleef and Arpels, RCA Global Commodities, Air Canada, Sudan Airways, Alfa Romeo, Aston Martin Lagonda, Shinko (Jeddah and Riyadh), Dexion, Traiple A.G., Foseco Minsep, Lansig Bagnall, Mosler International, Simplex Time Recorder.

On the other hand, Sheikh Mohamed introduced, represented, and promoted prestigious brands such as Rolls Royce, Bentley, Aston Martin Motors Cars, American Custom Coachworks, Venturi Cars, Alfa Romeo, Stutz Cars, H&R Johnson, Lista, Dexion, Forbo and many more. The story of Sheikh Mohamed in Marbella began in 1980 when he made his first visit and fell in love with our beautiful city. Ever Since then the Sheikh Mohamed became a promoter of the city at such a level that he opened United Nations office in San Pedro de Alcántara, Spain in his capacity as chairman of the U.N. board in Andalusia Chapter and hosted the 4-day celebration in occasion of the 50th anniversary of the United Nations which featured a parade, gala dinners, an open public concert, and the naming of the street now known as "Avenida de las Naciones Unidas".

Besides, Sheikh Mohamed was the founder and president of “Al Andalus” Television which promoted Marbella, and its surroundings with a Nile Satellite Station to the Arab world and beyond. Beginning of the nineties, Sheikh Mohamed was recognized for his patronage and contribution to the city of Marbella. Marbella town has honored him with the naming the street in front of his residence "Mohamed Ashmawi Boulevard".

After Sheikh Mohamed's demise on May 2019, the Mayor of Marbella, Spain once again honored him and his family with updating the Boulevard's name to Mohamed Ashmawi Boulevard and presenting new sign at the pedestal in his honor in the roundabout.

Shell has been present in the Kingdom of Saudi Arabia for more than 60 years and has investments with partners in the Kingdom, in excess of $8 billion. These investments have been over the years in the blending, sales and marketing of Shell-branded lubricants and the sale of aviation fuel, refining, petrochemicals, and in exploration.

Sossa (Shell Overseas of Saudi Arabia) is the representative office for Shell in Saudi Arabia looking after the Royal Dutch Shell Group's interests in the country.

Shell's first business partnership in the kingdom began in 1945 when it established a relationship with Sheikh Mohammed Ashmawi to sell Shell lubricants in the Western Provinces of the kingdom. In 1947 the Jeddah-based Ashmawi family formed Saudi Arabian Markets Limited and was appointed as Shell's official distributor in the west of the kingdom. A second long-standing relationship with another of the kingdom's leading families also began in the late 1940s when the Al Jomaih family was appointed as distributor of Shell-branded lubricants for the Central and Eastern Provinces of the kingdom. In 1956 this agreement was formalized.

Saudi Aramco Shell Refinery Company (Sasref) was Shell's first major investment in Saudi Arabia, and is was located in Al Jubail, on the east coast of the kingdom. Sasref is a 50-50 joint venture between Saudi Aramco and Shell, and the refinery, designed by Shell, began production in 1985. As Shell's third largest refinery in the world, Sasref has become the focus of the company's Middle Eastern refining operations. It is also the second largest refinery in the Middle East.

Sadaf was set up as a 50-50 joint venture between Saudi Basic Industries Corporation (Sabic) and Shell. Located in the Eastern Province of the kingdom, Sadaf began commercial operations in 1986. A cogeneration power plant was successfully started up in the middle of 2005 at Sadaf, which made Sadaf the first independent power producer (IPP) in the kingdom. The cogeneration power plant uses natural gas to power gas turbines to produce electricity and uses the exhaust gases from the turbines to produce steam, which is used in Sadaf's production processes.

The South Rub Al Khali Company Limited (Srak) was formed to explore for and develop the natural gas and associated liquids in two contract areas covering 210,000 sq km in the kingdom's vast and remote Rub Al Khali (Empty Quarter).

Shell is a party to the joint venture conducting an exploration program in the Rub Al Khali area in south of the kingdom. Shell has a 50 per cent interest in the project with Saudi Aramco holding a 50 per cent interest.

Al Jomaih and Shell Lubricating Oil Company Limited (Josloc) is based in Riyadh and was established to manufacture and distribute Shell-branded lubricants in the Central and Eastern Provinces of the kingdom. Josloc is a joint venture between the Al Jomaih Company and Shell, with the Al Jomaih family holding 51 per cent and Shell holding 49 per cent.

The Al Jomaih family's first association with Shell was in the late 1940s, when it began buying Shell's products to sell in the Central and Eastern Provinces of the kingdom. The relationship was formalized in October 1956 when Al Jomaih and Shell signed an agreement for Al Jomaih to distribute Shell lubricants. In 1982 Al Jomaih and Shell became partners in Josloc, and in its first year of operation Josloc achieved the distinction of being recognized as 'The Largest Distributor of Shell Lubricants in the World'.

This positive working relationship has flourished ever since. In 1985, production began in Josloc's fully automated lubricants blending plant, with a production capacity of 50,000 metric tons per year, using state-of-the-art technology designed by Shell. Built to cater to the growing domestic demand for automotive lubricants, the joint venture was created to produce a range of automotive lubricants and diesel engine oils, which represent about 80 per cent of Josloc's production.

The company also produces industrial lubricants and gear and hydraulic oils. Today, Shell has a 25 per cent share of the Saudi Arabian lubricants market. The primary automotive lubricants are Shell Super Plus Motor Oil (SSPMO) and Shell Helix for petrol engines, and Shell Rotella for automotive diesel engines. Peninsular aviation services company limited (Pasco) is a joint venture between Shell (25 per cent), BP (25 per cent), Saudi Arabian Markets (20 per cent), the Ashmawi family (22 per cent) and the Kamal Adham family (8 per cent). The company was established in 1977 to provide refueling services at airports throughout the kingdom. These services include the provision of aviation fuels, advanced lubricants, greases, and special products. Pasco is managed and operated by Shell according to Shell procedures.

Today the company operates at seven airports, namely the King Abdulaziz International Airport (KAIA) at Jeddah and at Madinah, Tabuk, Hail, Qassim, Gizan and Najran airports. In six of the seven airports, where Pasco is the sole supplier, into-plane and storage facilities are owned and operated by Pasco. Fuel for these six airports is purchased directly from Saudi Aramco and transported by road tankers by third party transport contractors.

The company's main customers in the kingdom include Saudi Arabian Airlines, Royal Saudi Air Force, Garuda (Indonesia's national airline), Air India, Mahan Air from Iran, Pakistan International, Air Algerie, Syrian Arab Airlines, Eritrean Air, Emirates, Air Arabia, Air China, Turkish Air and Egypt Air. KAIA in Jeddah and Madinah are Pasco's busiest airports throughout the year, with the company attending to an average of 12 planes a day.

As part of the social Investment efforts of Shell in Saudi Arabia, the Shell Intilaaqah program was launched in 2010, which is based on the Shell LiveWIRE Programme, an international initiative developed by Shell and run globally in more than 26 countries. LiveWIRE is currently available in more than 12 languages and is accessed through training workshops, internet, other IT based products, and through published distance-learning products.

Since the launching of Intilaaqah the aim was and still is to be recognized as the leading nonprofit small medium enterprise (SME) training program in Saudi Arabia that focuses on the youth with providing training and consulting program for business entrepreneur in the kingdom to enable them to manage and start up their own projects successfully.

You can read additional information:

https://www.bp.com/en/global/corporate/what-we-do/bp-worldwide/bp-in-saudi-arabia.html

Our history

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